Taraash the brand was established in 2006 by ACPL Jewels Pvt. Ltd to offer quality sterling silver jewellery to address the jewellery needs of the modern women

A Brief History:
Our journey began in 1948, primarily fueled by entrepreneurial spirit of manufacturing silver Chains and Jewellery for the global market. Today ACPL Jewels is known in the domestic & international market as a leading manufacturer of sterling silver and gold jewelry. The company has won the Gem and Jewellery Export Promotion Council Award for HIGHEST EXPORT of Silver jewelry consistently for the last twenty years.

Our Key Strengths:
Our family of dedicated distributors & reputed retailers who have contributed to the success of the company.Our reach across India has helped us become the most visible sterling silver jewelry manufacturer to the Indian consumer.Widest variety of Chains, Jewellery & Accessories available under one roof.Our state-of-the-art integrated manufacturing facilities & processes enables us to deliver superior quality of products at better value ACPL Jewels products are accepted & trusted in markets across the globe spanning more than 50 countries.This empowers us with a vast knowledge of international designs & trends, which are very visible in our products.

Our Values:
Our management team is driven & mentored by a team of industry veterans giving us technical & commercial advantage, however they also make sure we conduct our business with utmost sincerity, values and code of ethics.

Our Passion to Innovate:
The world of silver jewellery is ever changing with global fashion; we endeavor to keep abreast with best practices and innovation in all aspects from design to marketing and sales.

A few years ago silver jewellery in India was considered to be no more than anklets and toe-rings and was mostly manufactured in unorganized sector and craftsmen gave no reason to maintain purity and consistency. We took this up as a challenge and with our constant efforts, we have enabled and educated our consumers that sterling silver jewellery can be adorned in other forms too. We are seeing the change & general acceptance grow dramatically. We continue drive this change and made is our passion to innovate.